The Mix BumBum competition has been held in Brazil since 2011 and has 27 contestants who represent the country’s different states, with 15 women making it to the finals. The winner of the competition receives 50,000 Brazilian Reals (about $13,300) in endorsement deals and instantly becomes a celebrity in Brazil.
During this year's competition ended in a catfight! The winner, Ellen Santana was physically stripped of her sash by Aline Uva who was a fellow contestant. She was heard shouting that the competition was a farce and claiming the winner's butt was enhanced.
“I fulfilled all the rules of the game, my butt is real, but her butt is plastic!” said Aline. “Miss BumBum is a farce. Today I could prove all this.”