President-elect Donald Trump has admitted that lowering prices at the grocery store will be "very hard" after repeatedly promising to slash costs during his campaign.
Prior to the admission, Trump claimed several times that he would bring down grocery prices for everyday Americans.
"Grocery prices have skyrocketed; how can a family afford that? So, when I win, I will immediately bring prices down," Trump said during an August press conference in New Jersey.
After paying for multiple customers' bills at a grocery store in Smithton, Pennsylvania, Trump said in September: "We'll do that for you from the White House, alright?"
The president-elect touted "A vote for Trump means your groceries will be cheaper" at a rally just days before the election.
After securing the White House, Trump claimed that groceries were the main reason he won.
"I won on groceries. A very simple word, groceries," he said in an interview. "I started using the word. The groceries. When you buy apples, when you buy bacon, when you buy eggs, they would double and triple the price over a short period of time."
Now, social media users are calling out Trump for apparently backtracking on his promise to lower grocery costs.
When asked if his presidency would be a failure if he didn't lower grocery prices, Trump told TIME: "I don't think so. Look, they got them up. I'd like to bring them down," Trump responded. "It's hard to bring things down once they're up. You know, it's very hard."
"But I think that they will. I think that energy is going to bring them down. I think a better supply chain is going to bring them down. You know, the supply chain is still broken. It's broken. You see it. You go out to the docks, and you see all these containers..." Trump continued as he changed the subject.
See how social media users reacted to Trump walking back his campaign promise below.
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